Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
Everyone in sales is listening to the station WIIFM – (What’s in it for me?)
This book seems to be a book on networking but Keith Ferrazzi throws a different slant on it. He suggests helping others and putting people together for the pure joy and excitement of “making a match.”
His messages about not hoarding your contacts while keeping your overall goals in mind are worth the read alone.
Will it benefit you in your sales career? Couldn’t hurt. But, Keith says if that is your main motivation it ruins the whole thing. You do it for fun, not always profit.
This is a definitely a book about the importance of networking and has many useful sales and promotional ideas. But, I feel that this is a business book with a spiritual twist. He might be surprised to hear that.
I believe the Universe gets the vibration from a person who is doing good things and the reward comes – maybe not from the favor done, but from somewhere.
Put it on your list. I read it from cover to cover without putting it down except to sleep!
